Team inVALUABLE – Foodjob Nordic

Currently we have 10 positions

  • Company: Foodjob Nordic

    Produktionsleder til Norge – Pølsemageri og specialiteter

    Foodjob Nordic søger nu for kunde i Norge en stærk fagperson med lederevner og stor erfaring fra fødevareproces-ser inden for pølsemageri og slagterfaget til at styrke den daglige drift af en virksomhed med stort potentiale.

  • Company: Saputo

    Dairy Technical Application Director

    For a new established position within Saputo´s corporate structure, Foodjob Nordic is looking for a subject matter expert to act as a significant influencing force within Saputo`s global operations.

  • Company: Vega Salmon

    CCO for Vega Salmon A/S

    Foodjob Nordic is looking for a strong commercial food professional for an attractive CCO role. Our client is Vega Salmon A/S, a very successful international FMCG company operating worldwide.

  • Company: Barry Callebaut

    Account Manager Nordics

    Foodjob Nordic is now looking to recruit an outstanding Account Manager to join the Global market leading food ingredients company Barry Callebaut.

  • Company: Sirena

    Shipping & Logistics Coordinator – Seafood

    Foodjob Nordic is seeking a Shipping & Logistics Coordinator on behalf of Sirena A/S, a market leading seafood company dealing with global sales and marketing of North Atlantic frozen-at-sea products.

Team inVALUABLE

Challenge: How can we generate new and sustainable sources of high-quality food with protein from insects to meet the future protein demand?

Team inVALUABLE
The team was composed of five students who were given five different roles: Marketing/sales, Business Developer, Food Scientist, Nutritionist and Researcher/journalist. The roles represented the students’ academic or professional competences, and each student was asked to do a personality test before arriving in Aarhus, in order to compose a strong and complimentary team.

Kate Terry, from America, was the team’s marketing/sales role. She was very pleased with the innovative and creative thinking the challenge brought: “I was excited to join Team inVALUABLE because our challenge not only required creativity and business savvy – it required truly innovative thinking. We had to push the envelope to come up with mealworm-based foods that would not only be tasty to a few consumers, but would fit into a larger market strategy that envisions insects as an important, sustainable food group in Western diets.”

Kate was also very happy with her team composition and the company representatives: “My teammates were amazing at bringing together food science, business development, creativity, and fun. The professionals at inVALUABLE are passionate and enthusiastic about what they do, so we had a great time learning from and working with them.”

The solution
After three days of hard work on Aarhus University the five students came up with a multi-level solution to inVALUABLE’s challenge.

“We developed a suite of ‘on-the-go’ products that would suit our ideal consumer—the ‘conscious’ family with children—in the short term and, in the long term, would be familiar enough to reach a wider market of families, especially as children grow up eating insects.”, tells Kate Terry.

The products mentioned were e.g. breakfast bug granola, as a topping for yogurt, and a bug-bar to eat on the go. The team even incorporated a business plan on how to bring this product to the market as a B2B supplier. They called the production company “In.Gredient”, and it would be supplying regionally processed insect proteins and good karma to EU food manufacturers and distributers.

Also Lars-Henrik Lau Heckmann, Technology Manager, Danish Technological Institute and Scientific project lead of inVALUABLE is pleased with the conference, the students’ work and the solution to their challenge: ”InnovateFood has been a most fruitful event and concept for strengthening relevant work packages in the inVALUABLE project. It facilitated a focused effort on identifying the most likely route for mealworm-based foods to a targeted consumer segment both short- and long-term; particularly through the intense work and valuable output provided by the student team that took on the challenge. It has been inspirational to participate and get a ‘naive’ perspective from the student team, the expert speakers and the audience that attended the inVALUABLE session.”